data management senior analyst

Descripción general

The candidate will interface with the client managers to align on marketing objectives and should understand various data extraction manipulation techniques for effectively creating the campaign using IBM Unica. Gather requirements and confirm with the client.
Design, build and execute campaigns on a daily basis Adhere to QA checklist and perform QA before delivering to the client stakeholder
The candidate should also demonstrate willingness to learn new tools and techniques with little or no direction Interface with third party vendors e.g. Letter shop for successful delivery of file
The candidate should instill confidence with the client through maturity campaign expertise

Requisitos para aplicar

3 years of client facing experience, building and executing campaigns.
1 years of experience in IBM Unica or Adobe or Marketo or any other industry recognized campaign management tools
Experience exposure to relational database, data structures and writing SQL statements Strong knowledge of marketing fundamentals with focus on marketing campaign execution
Proficient in MS Excel, MS PowerPoint.
Understanding of campaign execution process namely creative development, campaign segmentation, usage of industry models and analytics, offer and creative testing etc .
Strong interpersonal skills as well as excellent written and oral communication Ability to troubleshoot with very little help
Graduate or post graduate in any discipline.