Perfomance marketing specialist

Descripción del cargo

Performance Marketing Manager
Bogotá, Colombia | Permanent (Indefinite) Contract | English C1 Required
We are looking for a Performance Marketing Manager to lead and scale our growth engine through data-driven acquisition strategies, experimentation, and continuous optimization.
This is a hands-on, high-impact role for someone who thrives in the funnel, thinks in experiments, and is deeply driven by understanding performance metrics and business outcomes. You will own paid acquisition channels, performance forecasting, measurement infrastructure, and insights that directly connect marketing investment to results.
You will work closely with Product, Sales, and Business leadership to build a predictable, scalable acquisition engine in a fast-paced, performance-oriented environment.

Key Responsibilities

Own and execute performance marketing strategies across paid channels such as Google Ads, Meta, LinkedIn, and emerging platforms
Build and manage channel-level performance forecasts at annual, quarterly, monthly, and daily levels
Design and run structured test-and-learn experiments, scaling what works and discontinuing underperforming initiatives
Develop and maintain dashboards providing real-time visibility into key metrics including CAC, LTV, ROAS, and funnel conversion
Translate data into clear insights, recommendations, and actions that drive growth
Partner with Product, Sales, and Content teams to support acquisition, retention, and referral initiatives
Ensure marketing efforts are tightly connected to revenue, pipeline, and business impact


Requirements

3+ years of experience in performance marketing, growth, or similar roles
Strong analytical and data-driven mindset with experience managing budgets, metrics, and ROI
Proven experience owning both strategy and execution across paid acquisition channels
Experience with experimentation frameworks and performance measurement
Hands-on experience with analytics and attribution tools (e.g. GA4, dashboards, attribution platforms)
Experience working with CRM and marketing automation tools such as HubSpot or Salesforce
Strong cross-functional collaboration skills and ability to work in fast-moving environments
Advanced English level (C1 or higher) is mandatory


What We Offer

Permanent (indefinite) contract
Competitive salary aligned with experience and market standards
Private health insurance
Flexible time-off policy
Collaborative, performance-driven work culture
Exposure to international teams and stakeholders
Opportunity to make a visible and measurable impact on company growth