Work from home employer branding specialist

Descripción general

At BairesDev®, we've been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley.

Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.

When you apply for this position, you're taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success.

We are looking for an Employer Branding Specialist to execute highly effective brand marketing plans through a deep understanding of the consumer and our target market, which in turn, achieves profit and maximizes the brand’s long-term potential.

What You Will Do:

- Help to identify how our brand is currently positioned in the market and design a research-based brand strategy.
- Analyze customer knowledge, trends, market analysis, and best marketing practices to create successful brand strategies.
- Assist in developing and maintaining the brand messaging and brand visual elements.
- Develop and execute marketing campaigns aimed at communicating our brand message.
- Communicate our brand personality internally and align the company around foundational concepts.
- Measure and report on the success of brand marketing campaigns.
- Anticipate consumer trends and keep the brand updated.
- Influence brand initiatives, ensuring consistency with the tone of voice and brand messaging.
- Increase brand awareness and consideration as well as build market position.
- Develop, execute and track collateral and materials for internal and external purposes.
- Create and implement brand marketing strategies.
- Identify consumer opportunities and develop strategies and campaigns to increase brand awareness.
- Establish positioning, identify the objective audience and develop marketing plans with specific objectives in different channels and segments.
- Assist in the creative direction to meet the objectives of all publicity and public communications.
- Research product weaknesses and areas to overcome with developing brand identity.

Here's what we're looking for:

- 2+ years of experience in a similar position.
- Proven work experience as an Employer Branding Marketer.
- Proven experience in the implementation of successful digital marketing campaigns.
- Experience in B2B service marketing.
- Solid knowledge of online marketing tools and best practices.
- Strong understanding of how all current digital marketing channels work.
- Creativity.
- Trend Savviness.
- Strategic thinker.
- Highly motivated, flexible, and service-oriented.
- Versatile, goal-oriented, driven, and proactive.
- Prioritization, time management, and organizational skills.
- Excellent analytical and project management skills.
-Advanced English level.

How we do make your work (and your life) easier:

- 100% remote work (from anywhere).
- Excellent compensation in USD or your local currency if preferred
- Hardware and software setup for you to work from home.
- Flexible hours: create your own schedule.
- Paid parental leaves, vacations, and national holidays.
- Innovative and multicultural work environment: collaborate and learn from the global Top 1% of talent.
- Supportive environment with mentorship, promotions, skill development, and diverse growth opportunities.

Apply now and become part of a global team where your unique talents can truly thrive!

Requisitos para postularse

Lean, Agile, TI/Tecnologia de la informacion