Ai integrate search specialist (ai seo)

About Gallagher GCoE LatAm:
Gallagher GCoE LatAm is part of Gallagher’s global network of Centers of Excellence, designed to deliver scalable, high-quality, and cost-effective solutions. With a strategy aligned to enterprise priorities, risk diversification, and long-term value creation, GCoE LatAm positions itself as a dynamic and future-ready partner. Through strategic service planning and the leverage of global talent, we drive operational efficiency, innovation, and sustainable growth across the region.

Role Summary:
As our AI-Integrated Search Specialist at Gallagher, you will play a crucial role in optimizing our digital presence for AI-driven search technologies. Working closely with product, content, and search engine teams, your primary responsibility will be to enhance content and site structure for AI Overviews and chat-based search, ensuring high-E-E-A-T signals (Experience, Expertise, Authoritativeness, Trust) are built and maintained. You will also develop content and schema strategies for AI discovery engines like ChatGPT, Perplexity, and Gemini, and track zero-click metrics and conversational query impacts. This role offers the opportunity to contribute to the continued growth of the Digital Experience team and requires expertise in AI-driven search optimization and integration. 

Key Responsibilities:
- Optimize content and site structure for AI Overviews and chat-based search. 
- Develop content and schema strategies for AI discovery engines. 
- Partner with product/content/stakeholders to build high-E-E-A-T signals. 
- Track and interpret zero-click metrics and conversational query impact. 
- Pilot voice search, conversational UX, or structured data experiments. 
- Integrate learnings into both SEO and paid search campaigns. 
- Collaborate with the Digital Experience team to enhance AI-driven search strategies. 
- Conduct A/B testing to optimize content and search elements. 
- Monitor and manage AI-driven search performance to ensure optimal results. 
- Create comprehensive reports, including key metrics, performance analysis, and actionable insights.

Qualifications:
- 3+ Years in AI-driven search optimization or related field. 
- Strong project management skills and rapid response rate. 
- Must have knowledge in AI discovery engines and reporting. 
- Strong problem-solving, analytical, and project management skills. 
- Excellent communication and collaboration skills. 
- Able to self-manage multiple projects. 
- Flexibility to meet with global stakeholders. 
- Multilingual site experience is a plus. 
- Agile experience a plus. 
- BS/BA in Marketing, Communications, or a related field. 
- Fluent in English.

Profesional Senior

Universitaria

Comunicación social y periodismo

Publicidad y mercadeo

Mercadeo

3 años de experiencia

1 Vacante