Marketing specialist

Descripción del cargo

About the Role
We are looking for a creative and data-driven Marketing Specialist to support the development, execution, and optimization of marketing initiatives for our clients. You will work on digital campaigns, brand strategy, content creation, and analytics to help increase engagement, reach, and conversions. The ideal candidate is proactive, detail-oriented, and passionate about modern marketing trends and technologies.

Key Responsibilities
Assist in planning and executing digital marketing campaigns across multiple channels (email, social media, web, paid ads).
Create engaging content for social media, blogs, newsletters, and marketing assets.
Monitor campaign performance and prepare reports with insights and recommendations.
Manage social media calendars and support community engagement.
Conduct market research to identify trends, competitors, and growth opportunities.
Collaborate with internal teams and client stakeholders to maintain consistent brand messaging.
Support SEO efforts, website updates, and marketing automation workflows.
Ensure all marketing activities align with client goals and brand guidelines.

Requirements
Bachelor’s degree in Marketing, Communications, Business, or related field.
Proven experience in a marketing role (agency or in-house).
Strong understanding of digital marketing channels and analytics tools.
Excellent writing, editing, and communication skills in English.
Familiarity with social media platforms, CMS tools, and marketing automation software.
Basic knowledge of SEO, email marketing, and paid advertising strategies.
Creative mindset with strong attention to detail and organization.
Ability to manage multiple projects in a fast-paced environment.
What We Offer
Competitive salary and long-term career growth.
Opportunity to work with fast-growing U.S.-based companies.
Professional development and training programs.
A supportive, collaborative, and inclusive work culture.
Hybrid or remote working opportunities depending on the client.
Access to modern tools, technologies, and international projects.

Why Join Outsorcy?
Be part of a mission-driven company that connects Colombians top talent with global opportunities.
Work on meaningful projects that impact fast-scaling U.S. tech and SaaS companies.
Join a team that values innovation, growth, and continuous learning.
Enjoy a dynamic and empowering workplace where your ideas matter.
Build a global career without leaving Colombia.